Mamas Dinero

"Would you sell your business right now?" And without opening a single spreadsheet… without digging through folders… do you actually know what it’s worth? Financially.Operationally.In real value. I read that line from Alex Hormozi and whew and it hit me. It forced me to look at how I run all my businesses, my marketing work and my craft studio shop. And I had to be honest with myself: If the math doesn’t make sense…If I can’t clearly explain the revenue, retention, and growth… Then I have no...

"I’m not holding back anymore. HGTV energy, I made it happen"Every strategy I recommend to my marketing clients? I test it first on my own craft business, Felicita & Faustina. This isn’t just about “practicing what you preach” it’s about pressure testing real strategies with real customers, real orders, and real constraints. And the biggest thing I’m bringing into 2026 for all my clients?Partnerships.... Not one off collabs, not random shoutouts I’m talking about solid partnerships that keep...

"How did you get that Disney & Lego Commercial?"I get asked this all the time, and honestly it comes down to how I positioned myself. There’s a whole strategy behind it. Every year I challenged myself to keep leveling up. Partnerships and press were always my strong suit, but I didn’t just want random mentions or one-off posts I was aiming for 5- and 6-figure partnership deals. That meant building real relationships and figuring out how to scale them. but how.... I used to think that landing...

"Is that really your priority?"What people see under your followers and likes… or the actual numbers in your bank account? This was a real convo I had with a potential client, and honestly? I imagined our convo like one of those ATM customer service videos. You know like this... I know TikTok is tired of me already, but every time I bring this up, social media vs. email marketing, my next question is always:"Cool, but can you show the receipts?" Don't get me wrong, social media is powerful....

Hey you!It's been way too long. Q1 came in hot with straight-up chaos Then Q2 popped up like, “Surprise! I’ve been here. A lil’ rebrand, a lil’ refresh… call it what you want.We gave our email list a spring cleaning, tossed out the digital dust bunnies, and now we’re laser-focused on sending you emails that are short, sweet, and might make you snort-laugh once or twice. Because let’s be real, I’m only here to deliver what actually works:Marketing + Money moves that actually f***ing work. So...

Heyyyy Prima!!! (means cousin in spanish) Change isn’t easy. Yeah, I said it. But in that same breath, change is freaking necessary. And evolving? That’s my focus for 2025. Did I mention my word of the year? It’s DEVOUR. I’m utterly devouring every opportunity. If it’s bad, I’ll devour the lessons and teachings. If it’s good, I’m devouring the open paths ahead. Most importantly? I’m not waiting for anyone to make space for me at their table. I’m inviting myself... Set the table, darling,...

Heyyyy Prima!!! (means cousin in spanish) You know what Trump and Kamala are up to now... let’s keep it moving. I know it’s a hard truth to face, but this isn’t about politics—it’s about focusing on what you can control in your personal finances or small business journey.. hear me out... What can you control right now? Do you need to get your budget in check, set up a solid plan for saving and investing, learn a new skill, or find resources to support your personal finance journey? Yes, these...

Heyyyy Prima!!! (means cousin in spanish) If you had to choose, would you pick love or money? For me, I've shifted my brand to focus on what’s truly at the heart of it all: LOVE. Money comes and goes, but doing what you genuinely love—that's a different story. What do you think? I’m on a mission to share everything I know—to focus on quality and value rather than just output. I want to bring together all the ways I communicate with small businesses and families, and just create from the...

Heyyyy Prima!!! (means cousin in spanish) You opened that email real quick, sis! Whether you're double-checking an Amazon order like "Wait, what happened?" or thinking "Oh heck no, I didn’t order anything!"—I knew this would grab your attention. Let’s be real, Amazon kind of runs our wallets… or does it? Ever wonder how we survived before Amazon? Life before social media and the endless internet? Yep, I remember that. I guess I’m showing my age, but it’s a reminder of how we’re losing the art...

Heyyyy Prima!!! (means cousin in spanish) People throw around the term "side hustle" a lot these days, and when I first heard it, I used to think it was stuff like delivering newspapers, pet sitting, or a gig you do after work. Gave me a little 1980s nostalgia, honestly. But if I told you that making $300 per hour on the side is possible, would you jump on it? And no, I'm not talking about anything shady or sexy—get your mind out of the gutter! Grab your pen and paper—let's dive in! 1. Start...